African Eyeball
Case study · Branding

Corporate Brand Board · Complete brand identity system

A comprehensive brand identity system for "ar concept" featuring logo applications across multiple touchpoints including apparel, accessories, and promotional materials. The brand showcases a vibrant geometric pattern system using red, orange, teal, and blue that maintains consistency across all applications.

  • 4 weeksTimeline
  • 15+Applications
  • 4Product types
Challenge

Create a cohesive brand system across diverse products.

The "ar concept" brand needed a visual identity that could work seamlessly across t-shirts, lanyards, drawstring bags, and mugs. The challenge was maintaining visual consistency while allowing the geometric pattern to adapt to different product formats and orientations.

Approach

Geometric pattern system with flexible applications.

We developed a distinctive geometric pattern using vibrant colors (red, orange, teal, blue) that creates visual interest while maintaining brand recognition. The pattern works vertically on t-shirts, horizontally on bags, and adapts to circular formats like mugs. The "ar concept" logo was designed to work at various sizes and integrates seamlessly with the pattern system.

Apparel

T-shirt designs with vertical geometric pattern application featuring the vibrant color palette.

Accessories

Lanyards with geometric pattern, logo, and photo integration. Drawstring bags with consistent branding.

Promotional

Mugs and promotional items featuring the "ar concept" logo with clean, professional presentation.

Project Gallery

Visual Showcase

Corporate brand board - T-shirt, lanyard, bag, and mug applications
Corporate brand board - T-shirt, lanyard, bag, and mug applications
Corporate brand board - T-shirt, lanyard, bag, and mug applications
Corporate brand board - T-shirt, lanyard, bag, and mug applications
Corporate brand board - T-shirt, lanyard, bag, and mug applications
Corporate brand board - T-shirt, lanyard, bag, and mug applications

Need a brand system?

Let's create a cohesive brand identity.

Tell us about your brand, products, and applications. We'll design a flexible identity system that works across all touchpoints.

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